A trademark is a word, name, logo, symbol or design that identifies and distinguishes a product from goods or services developed by other companies. Technically, a “trademark” is used to identify goods and a “service mark” is used to identify services, although the term “trademark” is often used as a generic term to refer to both types of marks.
A trademark registration grants you exclusive ownership rights to use your trademark in connection with the goods or products you sell. It also enables you to prevent other businesses or entities from using your trademark.
Topics: best business practices
A business must do two things well to survive and prosper over time:
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